UG Program

BBA – Artificial Intelligence & Business Intelligence (Integrated with IOA, UK) | Jain University

Approved by

UGC Approved University
NAAC A Grade University
AICTE Approved University
Apply for BBA – Artificial Intelligence & Business Intelligence (Integrated with IOA, UK) | Jain University


This program accredited by the AI Society International (AISI), UK, aims at awakening skills based on business acumen and hands-on technical expertise with AI. AISI is a globally recognized professional body for artificial intelligence professionals. AISI is a non-profit organization that promotes greater awareness, understanding, and innovation in artificial intelligence. The program offers an advanced approach, application, and standing in artificial intelligence. The course curriculum provides hands-on experience with machine learning components, intelligent reasoning, and various other AI tools and technologies. The specialization is project-oriented and industry-affiliated to offer students valuable insights into the areas of artificial intelligence, business intelligence, and business administration. The specialization helps students explore global career opportunities in several roles such as AI Transformation Managers, Business Intelligence Experts, ML Executives, Data Scientists, AI Specialists, AI Consultants, etc.

Elective highlights

  • The AISI Accreditation enables students to achieve professional membership at the Society upon the successful completion of the course
  • An experiential learning program based on an application-oriented model
  • The program does not require any prior programming experience and instills the ability to solve critical business issues using artificial intelligence tools and programming languages such as Python, R, SQL, etc.
  • Gain hands-on experience and develop skills with regards to most in-demand domains and disciplines under artificial intelligence, machine learning, and business intelligence
  • Learn and implement a wide array of industrial use cases and applications that are contemporary, relevant, and help jumpstart one’s career in this specialized domain
  • Analyze problems and propose solutions in real-world scenarios as part of the project work

Course Duration

3 Years

Course eligibility


First year Fee



Pass in the (10+2) examination from State Board / CBSE / NIOS / IGCSE / IB / ICSE recognized by the State or Central Government. Candidates who are due to appear in the (10+2) examination are also eligible to apply.

Course Structure

First Semester
  • English
  • Business Management
  • Fundamentals of Business Intelligence
  • SQL for Business
  • Python for Managers
  • Quantitative Techniques for Management
Second Semester
  • Marketing Management
  • Organisation Behaviour & HRM
  • Statistical Analysis using R
  • Data Wrangling
  • Introduction to Business Analytics
  • Communicative English
Third Semester
  • Managerial Economics
  • Graphical Analysis using Tableau
  • Statistical Analysis System
  • Machine Learning for Business
  • Environmental Science
Fourth Semester
  • Macroeconomics
  • Financial Markets & Instruments
  • Fundamentals of Text Analysis
  • Hadoop for Business
  • Entrepreneurship
Fifth Semester
  • Logistics Analytics
  • Unstructured Data Analysis
  • Introduction to AI
  • Research Methodology
  • Personal & Managerial Effectiveness
Sixth Semester
  • Operations Management
  • Strategic Management
  • Fundamentals for Neural Networks
  • Information Systems for Business
  • Ethics & Values
  • Research Project
* Course matrix subject to change based on emerging industry trends and academic requirements

Value Added Programs on LinkedIn Learning

  • Business Analytics by Kumaran Ponnambalam
  • Business Math by Jim Stice and Kay Stice
  • Accounting Foundations: Managerial Accounting by Jim Stice and Kay Stice
  • Managerial Economics by Stefan Michel
  • Corporate Finance Foundations by Jim Stice and Kay Stice

Fees Structure

Semester-wise Fee Plan Year-wise Fee Plan Total Course Fee Plan
One-time Registration Fee: Rs.2000/- Examination Fees (Per Year): Rs. 3000/-
I Sem      Rs.40,000
II Sem      Rs.40,000
III Sem      Rs.40,000
VI Sem      Rs.40,000
V Sem      Rs.40,000
VI Sem      Rs.40,000
I Year      Rs.80,000
II Year      Rs.80,000
III Year      Rs.80,000
Total      2,28,000/-

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