UG Program

BBA – Finance | Jain University

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UGC Approved University
NAAC A Grade University
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Apply for BBA – Finance | Jain University


For any business to make a profit, marketing is the essential channel to reach that end goal. Marketing provides and communicates value to customers, clients, suppliers, and other stakeholders. It is a critical function for the commercial and reputational success of an organization. Any company big or small, product or service-oriented the marketing team plays a vital role. Marketing is one of the most popular career choices with opportunities that are vast and varied. It is an exciting, challenging, and rewarding discipline set against a dynamic backdrop. BBA with marketing specialization is a highly specialized degree that’s great for anyone who wants to start their career in this fast-paced discipline. The program will cover the core marketing theory that is applicable in a real practical industry business setting.  The students will learn about marketing tools needed by an organization to compete in a dynamic marketplace like planning, directing, implementing, and monitoring an organization’s marketing efforts transforming them into efficient leaders. 

Elective Highlights

  • Focus on a range of marketing and business management theories and practices 
  • Learning, about advanced topics like Integrated MarComm, Social Media Marketing, Marketing Analytics, etc.
  • Achieve proficiency with a blend of marketing and management courses
  • Industry designed curriculum that delivers technical excellence and supplements professional skills
  • A host of Skill Enhancement and Ability Enhancement Courses in addition to Core Courses
  • Analyze problems and propose actions in real-world situations as part of the Project Work

Course Duration

3 years

Course eligibility


First year Fee



Pass in the (10+2) examination from State Board / CBSE / NIOS / IGCSE / IB / ICSE recognized by the State or Central Government. Candidates who are due to appear in the (10+2) examination are also eligible to apply.

Course Structure

First Semester
  • English
  • Business Management
  • Accounting for Business
  • Modern Business Environment
  • Business Regulatory Framework
  • Quantitative Techniques For Management
Second Semester
  • Marketing Management
  • Organisation Behaviour & HRM
  • Cost & Management Accounting
  • Corporate Finance
  • Introduction To Business Analytics
  • Communicative English
Third Semester
  • Managerial Economics
  • Tax Management
  • Advanced Accounting
  • Technology for Business
  • Environmental Science
Fourth Semester
  • Macroeconomics
  • Financial Markets & Instruments
  • Advanced Finance
  • Financial Modeling with Spreadsheets
  • Entrepreneurship
Fifth Semester
  • Investment Analysis & Portfolio Management
  • Bank Management
  • Emerging Financial Technologies
  • Research Methodology
  • Personal & Managerial Effectiveness
Sixth Semester
  • Operations Management
  • Strategic Management
  • Management of Financial Services
  • Information Systems for Business
  • Ethics & Values
  • Research Project

Value Added Programs on LinkedIn Learning

  • Business Analytics by Kumaran Ponnambalam
  • Business Law for Managers by Lo Na Williams
  • Accounting Foundations: Managerial Accounting by Jim Stice and Kay Stice
  • Managerial Economics by Stefan Michel
  • Financial Modeling Foundations by Michael McDonald

Fees Structure

Semester-wise Fee Plan Year-wise Fee Plan Total Course Fee Plan
One-time Registration Fee: Rs.2000/- Examination Fees (Per Year): Rs. 3000/-
I Sem      Rs.20,000
II Sem      Rs.20,000
III Sem      Rs.20,000
VI Sem      Rs.20,000
V Sem      Rs.20,000
VI Sem      Rs.20,000
I Year      Rs.40,000
II Year      Rs.40,000
III Year      Rs.40,000
Total      1,14,000/-

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